PREHEADER GOES HERE

program name

goes here

A short, powerful hook statement that shares the clear outcome that prospects can expect from your program.

Grab your ideal client’s attention and spark their curiosity!

PREHEADER WOULD GO HERE

program name

goes here

A short, powerful hook statement that shares the clear outcome prospects can expect from your program. Grab your ideal client’s attention and spark their curiosity!

Countdown copy goes here

a header goes here

A short sentence that hooks your prospect to watch your video.

Examples: Why [PROGRAM NAME]?, Ready to [RESULT]?,

Struggling to [PAIN POINT]? Watch this.

tell me, is this you?

  • 4 to 6 bullet points listing your ideal client's biggest pain points or the results that they WANT, but are struggling to get.


  • What are they struggling with or missing?


  • What's holding them back?

  • What have they tried already but without any results?


  • Point out any bad "guru" advice in your industry.


  • Example: "You're tired of purchasing program after program, with little to show for it"

a header goes here

A short sentence that hooks your prospect

to watch your video. Examples: Why

[PROGRAM NAME]?, Ready to [RESULT]?, Struggling to [PAIN POINT]? Watch this.

tell me, is this you?

  • 4 to 6 bullet points listing your ideal client's biggest pain points or the results that they WANT, but are struggling to get.

  • What are they struggling with or missing?

  • What's holding them back?

  • What have they tried already but without any results?

  • Point out any bad "guru" advice in your industry.

  • Example: "You're tired of purchasing program after program, with little to show for it"

imagine if...

Three to six bullet points listing the most beneficial outcomes of your service. What will your idea customer learn, gain or achieve?

What are their biggest desires that your program can help them unlock?

Example: “You finally have a pay grade that matches the value you bring to your workplace.”

Example: “Getting more views on Youtube becomes effortless, because you have a workflow that works FOR you and not against you.”

Example: “You’re able to step into your fullest potential and no longer second-guess who you are and the value you provide.”

imagine if...

Three to six bullet points listing the most beneficial

outcomes of your service. What will your idea customer

learn, gain or achieve?

What are their biggest desires that your program can

help them unlock?

Example: “You finally have a pay grade that matches the

value you bring to your workplace.”

Example: “Getting more views on Youtube becomes

effortless, because you have a workflow that works

FOR you and not against you.”

Example: “You’re able to step into your fullest potential

and no longer second-guess who you are and the value

you provide.”

INTRODUCING...

program name

A PROVEN SYSTEM TO TAKE [IDEAL CLIENT] FROM [POINT A]

TO [POINT B] IN [X] DAYS.

INTRODUCING...

program name

A PROVEN SYSTEM TO TAKE [IDEAL CLIENT] FROM [POINT A]

TO [POINT B] IN [X] DAYS.

Share a Client Success Story here.

Each Testimonial Should Give The Reader More Information Or Insight (As Opposed To A List Of Client Saying How Much They Love You Over And Over Again Nice, But Not Super Helpfl!). Try To Include First Names, Photos, And Even A Pertinent Description Of Each Client Ypu're Quoting The More Context Reader Have, The More Likely They Are To Connect With An Existing Client's Story.

client name goes here, client company/role/indstry

what’s inside

the program

A bulleted list of 3-6 points summarizing the program’s features and how it all works.

For example: How many modules? Are there calls included?

Is there a private community attached? What type of access, lifetime or specific container?

This is an opportunity to summarize the type of tangible benefits they receive from investing in your program!

what’s inside

the program

A bulleted list of 3-6 points summarizing the program’s features and how it all works.

For example: How many modules? Are there calls included?

Is there a private community attached? What type of access, lifetime or specific container?

This is an opportunity to summarize the type of tangible benefits they receive from investing in your program!

TAKE A PEEK INSIDE THE MODULES...

module one

This is your final opportunity to sell your program. Appeal to your ideal customer based on everything you know about them! Maybe it’s the cost of just two months of chai lattes? Maybe there are free, bonus features or benefits that increase the overall value? Send them off with inspiration and drive to purchase!

module two

This is your final opportunity to sell your program. Appeal to your ideal customer based on everything you know about them! Maybe it’s the cost of just two months of chai lattes? Maybe there are free, bonus features or benefits that increase the overall value? Send them off with inspiration and drive to purchase!

TAKE A PEEK INSIDE THE MODULE

module one

This is your final opportunity to sell your program. Appeal to your

ideal customer based on everything you know about them! Maybe it’s

the cost of just two months of chai lattes? Maybe there are free, bonus

features or benefits that increase the overall value? Send them off

with inspiration and drive to purchase!

TAKE A PEEK INSIDE

THE MODULES

module one

This is your final opportunity to sell your program. Appeal to your ideal customer based on everything you know about them! Maybe it’s the cost of just two months of chai lattes? Maybe there are free, bonus features or benefits that increase the overall value? Send them off with inspiration and drive to purchase!

module two

This is your final opportunity to sell your program. Appeal to your ideal customer based on everything you know about them! Maybe it’s the cost of just two months of chai lattes? Maybe there are free, bonus features or benefits that increase the overall value? Send them off with inspiration and drive to purchase!

HEY THERE

i'm ruheene

A short paragraph with some key points about yourself, your credentials and your offering. If people aren't convinced to purchase yet, this is a good way to gain their trust and connect with them on an emotional level.

What’s your story? Why do you do what you do?

Try to weave in as much credibility, personality and relatability as possible—you've been where they are and you know how to help!

is [program name]

right for you?

THIS IS FOR YOU IF…

In this section, in one column you want to

emphasize who this program is for.

In the other column, you want to describe

who it’s not for.

Before they decide to invest, this is a good

opportunity to qualify your prospect.

THIS IS NOT FOR YOU IF…

By attracting those with qualities you

want, you will repel those who

wouldn’t be a good fit.

For example: “This program is not for

you if you are not willing to put in the

work to finally get [DESIRED RESULT].”

HEY THERE

i'm Ruheene

A short paragraph with some key points about yourself, your credentials and your offering. If people aren't convinced to purchase yet, this is a good way to gain their trust and connect with them on an emotional level.

What’s your story?

Why do you do what you do?

Try to weave in as much credibility, personality and relatability as possible—you've been where they are and

you know how to help!

is [program name] right for you?

THIS IS FOR YOU IF…

In this section, in one column you want to

emphasize who this program is for.

In the other column, you want to describe

who it’s not for.

Before they decide to invest, this is a good

opportunity to qualify your prospect.

THIS IS NOT FOR YOU IF…

By attracting those with qualities you

want, you will repel those who

wouldn’t be a good fit.

For example: “This program is not for

you if you are not willing to put in the

work to finally get [DESIRED RESULT].”

an outtake from the video testimonial would

go here.

Each testimonial should give the reader more information or insight (as opposed to a list of clients saying how much they love you over and over again. Nice, but not super helpful!). Try to include first names, photos, and even a pertinent description of each client you're quoting. The more context readers have, the more likely they are to connect with an existing client's story.

client name goes here

client company/role/industry

an outtake from the video testimonial would go here.

Each testimonial should give the reader more information or insight (as opposed to a list of clients saying how much they love you over and over again. Nice, but not super helpful!). Try to include first names, photos, and even a pertinent description of each client you're quoting. The more context readers have, the more likely they are to connect with an existing client's story.

client name goes here

client company/role/industry

an appeal to

readers to commit

OPTION 1 HEADER

price breakdown 1

This is the first time your audience is seeing the cost of the program. You’ll want to reiterate all of the amazing features, benefits, outcomes, etc. of your service, and anchor the price in a way that makes the purchase seem worth every penny. Appeal to your ideal customer based on everything you know about them!

OPTION 2 HEADER

price breakdown 2

This is the first time your audience is seeing the cost of the program. You’ll want to reiterate all of the amazing features, benefits, outcomes, etc. of your service, and anchor the price in a way that makes the purchase seem worth every penny. Appeal to your ideal customer based on everything you know about them!

an appeal to

readers to commit

OPTION 1 HEADER

price breakdown 1

This is the first time your audience is seeing the cost of the program. You’ll want to reiterate all of the amazing features, benefits, outcomes, etc. of your service, and anchor the price in a way that makes the purchase seem worth every penny. Appeal to your ideal customer based on everything you know about them!

OPTION 2 HEADER

price breakdown 2

This is the first time your audience is seeing the cost of the program. You’ll want to reiterate all of the amazing features, benefits, outcomes, etc. of your service, and anchor the price in a way that makes the purchase seem worth every penny. Appeal to your ideal customer based on everything you know about them!

PREHEADER GOES HERE

a final appeal

to readers

This is your final opportunity to sell your program. Appeal to your ideal customer based on everything you know about them! Maybe it’s the cost of just two months of chai lattes? Maybe there are free, bonus features or benefits that increase the overall value? Send them off with inspiration and drive to purchase!

PREHEADER GOES HERE

a final appeal

to readers

This is your final opportunity to sell your program. Appeal to your ideal customer based on everything you know about them! Maybe it’s the cost of just two months of chai lattes? Maybe there are free, bonus features or benefits that increase the overall value? Send them off with inspiration and drive to purchase!

frequently

asked

questions

FAQ #1

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FAQ #2

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FAQ #3

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